A Long-Term Perspective

By Kate Warne, PH.D., CFA

Investment Strategist

Keep in mind that stocks rarely rise smoothly over time, and pullbacks certainly occur along the way. Make sure you’re prepared to stay invested and consider the opportunities pullbacks offer by remembering:


  • Market declines are normal, frequent and not a reason to sell quality investments.
  • Market declines can provide an opportunity to buy quality investments at a lower price.
  • Market declines are out of your-control- so focus on what you can control. This can help you manage your emotional reaction when fears overshadow long-term fundamentals.